Food is our love language! And it is safe to guess it is yours too!
Just like baked goodies fresh outta the oven, we have something hot & rising for you Bakers!
An easy monetisation recipe!
Your baking skills are wow! And they can be monetised! How? Simple!
By creating workshops and courses!
You’ve spent years mastering the skills, experimenting countless times with ingredients and flavours, putting in hours of your time and tonnes of energy in learning to do what you do best!
Now it is time to monetise those very skills and teach the world how it is done! Trust us, there is a huge market for baking workshops and courses. And people are in dire need of bakers like you to learn from!
Why do people “consume” Food Media?
What’s the Scope for Food Content Creators?
The TAM (total addressable market) for Food Niche Creators is quite challenging. There is just too much content online and really high competition. But the scope for Food Content Creators is massive as well.
How are Bakers monetising?
Food reviews and blogging
Due to the credibility that chefs have in their domain, they regularly post food reviews on social media. Bakers even maintain their blogs on blogging websites or even micro-blog on Facebook and Instagram. This leads to monetisation at a later stage where they are requested to post paid reviews and produce paid content for a certain hospitality group or brand. They also contribute to media publications as columnists and get paid to share their expertise.
One of the most traditional ways of monetising their craft amongst bakers is by penning down their own recipe books. Celebrity chefs, especially, take this route and are approached by publication houses for book deals.
Cooking for orders
Pandemic saw the rise of home chefs and home-kitchen and even cloud kitchens. Thousands of chefs and bakers launched their own ventures and started accepting personal orders for catering for events. There is a huge market for good chefs catering for corporate events and even taking private orders through social media.
Brands often approach esteemed pastry chefs for native advertising. Chefs with a strong community often get paid collaboration opportunities with brands. They produce audio-visual or sometimes static content for the brands. Under various regulatory bodies, the chefs have to either add a paid partnership tag on posts or announce in the beginning of a video or podcast that it is a branded deal.
The TagMango Way: Workshops & Courses
One of the easiest and simplest ways in which bakers or pastry chefs can monetise their skill-set is by hosting live or pre-recorded workshops or courses on TagMango – a SaaS platform enabling Creator Monetisation. About 100+ professional chefs have chosen TagMango to add a sustainable source of income.
TagMango x Food Creators
Total Subscribers: 5,883+
Average Creator Earnings: Rs. 4,30,208* (approx)
Why is TagMango the best place for Bakers?
What are the Topics most relevant to the audiences right now?
What topics can you make content on?
- Introduction to Baking
- Baking Guides
- Brownies Masterclass
- Layered Dips
- Layered Cakes
- Honey Cakes
- Japanese Cheesecake
- Different Kinds of Breads
- and a lot more
How can you become a Creator on TagMango?
Easy! Simply sign up on the platform, and start creating workshops and courses.
- It takes 120 seconds to create a workshop
- A few minutes to build customised landing pages
- A few minutes to build pre-recorded courses complete with sections, chapters and resources.
We have created a robust product that will help you launch and better sell your offering/s.
Our top features are:
- Integrated Chat System and Video Calling Feature – Creators can interact with their subscribers via chat or a group video call and even promote peer-to-peer communication, right in the platform itself.
- Unique Upsell Feature – Create upsells, add discounts and sell premium offerings during live workshops! Subscribers can buy it directly on the call without toggling windows.
- Marketing Tools – With our Marketing section, a Creator can launch various Email and WhatsApp campaigns, offer discounts through coupon codes and manage the generated leads.
- One-click payment feature – Creators can directly withdraw their earnings with a single click. No hassles!
What we are building is a shop for Creators to host their live, pre-recorded workshops and courses. Creators have full control over what they create, what they sell and even when they can withdraw their earnings. The platform also enables them to have a bird’s eye view and in-depth view of their offerings, earnings, profile visits, and a lot more.
So what are you waiting for?
Start your monetisation journey the TagMango way! Sign Up!
Written by Rachna Srivastava