So you finally realized you have a decent following, good content and good engagement rate on your social media profile and you are finally ready to start your influencer journey. But with all the campaigns on the TagMango app to apply to, make sure you ask yourself the following questions before applying to them.
- Do you connect to the brand? Are the brand’s values in line with yours? Will your audience be welcoming when you promote that brand? The connection to the brand is the most important factor in an influencer’s career. You should always make sure that you are a potential customer of that particular brand or the product or service in general.
- Does the promotion add value to your audience?
Whenever you are promoting a particular product or service on your social profile, your followers are going to get influenced by that in some form or other and that increases the chance of them getting associated with the brand as a customer or client. So it’s your responsibility to ensure that what you’re sharing is adding some form of value to your audience. The value may be in the form of entertainment, knowledge, monetary discount, free stuff or something else.
- How can you make your content better? Understand what the particular campaign wants from you, if it’s a campaign that requires you to create content, think truly about how you can make the content better staying within the guidelines mentioned.
Always remember that you are not supposed to partner with every brand there is. Not every brand is supposed to partner with you. So apply to only those campaigns, that you think are relevant to you.